The Most Purchased NASCAR Diecasts of 2020

The Most Purchased NASCAR Diecasts of 2020

Chevrolet amassed 12 championships in 2020 across numerous disciplines but claimed another one in the merchandising department before the end of the year.

Saturday, January 09, 2021 (10:57 am)

Chevrolet amassed 12 championships in 2020 across numerous disciplines but claimed another one in the merchandising department before the end of the year.


The General Motors brand swept the top-10 spots in the annual list of the most purchased NASCAR diecasts published annually by Lionel Racing. Chase Elliott took eight of the 10 spots with Jimmie Johnson and Bubba Wallace taking the other two.


The list was bookended by the cars Elliott took to victory lane in the final two races of the season at Martinsville and Phoenix en route to capturing his first championship. The car he took to victory lane in the All-Star Race at Bristol with the experimental paint scheme with the numbers pushed back is also included.


The Truck Series entry Elliott piloted at Atlanta when claiming the bounty placed on Kyle Busch also made the list as did the Cup Series Hooters Give a Hoot livery.


The second most sold diecast of the season was the throwback paint scheme piloted by Jimmie Johnson in the Southern 500. That design paid homage to the other members of the seven-time Cup Series champions’ club in Richard Petty and Dale Earnhardt.


The #BlackLivesMatter paint scheme raced by Bubba Wallace at Martinsville moved the third-most number of collectible diecasts.


The complete list can be found below.


Chase Elliott Martinsville Camaro


Chase Elliott piloted the standard NAPA Auto Parts paint scheme at Martinsville Speedway when he won his way into the final four.


Chase Elliott 'Give a Hoot' Camaro


The ‘Give a Hoot’ initiative is Hooters’ breast cancer awareness program. It has raised $6.5 million since its inception. The paint schemes ran in October by Chase Elliott have proven to be popular, too.


Chase Elliott Hooters Silverado


Upon winning the Kyle Busch bounty in the Truck Series, Chase Elliott entered three other races with GMS Racing in 2020 with sponsorship from Hooters.


Chase Elliott Charlotte Camaro


Chase Elliott claimed his first victory of the year at Charlotte Motor Speedway in the second week after the season resumed from the COVID-19 shutdown. It was the first of five wins en route to the championship.


Chase Elliott Charlotte iRacing Silverado


When a $100,000 bounty was placed on Kyle Busch in the Truck Series, it was quickly captured by Chase Elliott at Charlotte Motor Speedway driving an iRacing sponsored Chevrolet Silverado.


Chase Elliott Daytona Road Course Camaro


Chase Elliott has become the top road course racer over the past two seasons. He is currently on a streak of four in a row and has a winning percentage of 41.67 percent -- 5 wins in 12 starts.


Chase Elliott All-Star Race Camaro


Chase Elliott won the relocated All-Star Race at Bristol in July. This race was contested with radically different paint schemes and effects with the cars featuring pushed back numbers and underglow lighting as an experiment for future seasons


Note: Lionel Racing is currently developing a new version of the All-Star diecasts that features a light under the rear bumper. As of now, that version is in pre-production.


Bubba Wallace #BlackLivesMatter Camaro


Jimmie Johnson Seven-Time Club Camaro


Jimmie Johnson contested his final full-time NASCAR Cup Series in 2020 before transitioning to a part-time IndyCar Series schedule with Chip Ganassi Racing over the next two years. Johnson paid tribute to fellow seven-time champions Dale Earnhardt and Richard Petty in the annual throwback race at Darlington Raceway. The doors mirrored Earnhardt’s No. 3 and the roof reflected Petty’s No. 43.


Chase Elliott Cup Championship Camaro


Chase Elliott captured the Cup Series championship with back-to-back wins at Martinsville and Phoenix in November. Both came in his standard NAPA Auto Parts paint scheme. When the most popular driver in the sport wins the championship, there was no other outcome than this selling the most merchandise.


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